Chris Lynch is an experienced go-to-market executive who has 15+ years of experience in marketing leadership roles. As Sovos’ chief marketing officer, he oversees all of Sovos global marketing functions, including demand generation, product marketing, brand, content marketing, ecommerce, field and partner marketing.
Chris has a specialty in managing marketing for large, complex product portfolios that grow through acquisition, internal R&D, or a mix of both, helping those companies pivot from loosely coupled point solutions to a centralized technology platform. He has deep experience in driving the transformation of marketing teams that require improvements to their efficiency, pipeline generation, and revenue contributions. A creative, data-driven storyteller, Chris’s deep product marketing background helps him build strong messaging and brand frameworks that help GTM personnel articulate their value proposition clearly to buyers.
Prior to Sovos, Chris has had global CMO roles at Mindtickle, a sales enablement platform, and Cision, a PR software company. Prior to that, he ran global product marketing for the Marketing Cloud business unit at Oracle.